One of the scariest things to do in your trade business is making a change—especially raising your rates. We get it. The immediate thoughts that pop into your head are,…
We’re getting real about sales systems – no fancy jargon, just good ol’ trade business talk. Last time, we asked if business systems were all hype; today, we’re spilling the…
Tipping. It’s not very Australian. You might be surprised to learn that quite a number of our Tradiepreneur clients actually get tipped by their customers! And we’re not talking $10…
One massively overlooked area of marketing in many trade businesses is repeat purchasing and customer loyalty and retention programs. With many companies solely focused on winning new business, the customers…
You probably know that video is the grand daddy of all content strategies, especially when marketing your business. Did you know that it’s also a fantastic way to convert sales…
In the second of our three-part series focused on the builders, Nic and Waz look at some more simple (but not easy) changes that you can make to avoid some…
I reckon there’s more fishing analogies used for business than any other. So here’s another one! But before I go into today’s thoughts… I want to let you know about…
You’re going on a date. You want to make sure you look good. After all, first impressions count, don’t they? Sure they do! You fix your hair, wear your best…
Here’s a riddle for you – do customers want the cheapest price, the best quality, the fastest delivery or the best experience? The answer is easy. They want it…
In this episode we go under the hood of your Facebook Insights statistics tool and how to use that data to better understand your followers and the best content to…