TIB688 The #1 Mindset Block Killing Tradie Success (And Why It Starts With You)
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Most tradies think the reason they’re stuck is because they need better systems, a better team or more time in the day. But what if the real problem isn’t out there… it’s in you?

In this episode, Nic chats with mindset coach Di Russell about the number one thing holding business owners back. And it’s not what you’d expect. It’s the way you treat yourself.

Di shares her own story of rebuilding after losing her husband young, running a multi-state business, and what she learned about success after working closely with mindset leader Bob Proctor. Her biggest realisation was that success isn’t just about effort or strategy. It starts with your mindset and the relationship you have with yourself.

If you’ve ever felt guilty for taking a break in the middle of the day or caught yourself thinking “I’m just a tradie,” this episode will hit home. Di explains how small mindset shifts, like practicing self-worth and listening to what brings you joy, can completely change the way you run your business and lead your team.

This isn’t about fluff or personal development for the sake of it. It’s about learning how to back yourself, stay grounded and build success that actually feels good.

If things still feel hard even when you’re doing everything right, this one’s worth a listen.

Connect with Di Russell:
Website | Instagram | LinkedIn | YouTube

Tradies In Business

Nicole Cox

Whether you’re a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your host, Nicole ‘Nic’ Cox, was born into a tradie family and has first-hand experience of the gut-busting, money stress and pressures that trade businesses can place on their owners and their families! Nic strongly believes in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families’ future. She interviews guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! Nic loves a laugh and a good story, so tune in for a unique look at how to ‘get off the tools’ and break the cycle of financial hardship and stress to create the trade business you really wanted!

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