TIB670 PRE-CHRISTMAS PART II – How To Make Christmas Merry Again!
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As the holidays draw near, trade business owners face the annual challenge—keeping things running smoothly while avoiding that dreaded post-Christmas slump. In Part 2 of our Pre-Christmas series, Waz and Nic share practical ways to keep your marketing active, even with all the holiday hustle.

With the end-of-year rush, it’s easy to let marketing slip to the bottom of your to-do list. But staying connected with your clients through emails and social media can make all the difference, especially since many of your competitors are likely to go quiet. Staying visible now keeps you top of mind when clients need you most.

This episode is packed with straightforward tips to help you keep your marketing on track without piling on more stress. From setting up automated emails to scheduling social media posts, Warrick and Nicole offer ways to make each effort count. They also highlight which platforms are worth your focus for the best results, so you’re not spreading yourself too thin.

And don’t miss their insights on using this time to reconnect with long-term clients or reach new ones still active over the break. Whether it’s property managers or residential customers, this season is a golden opportunity to stay visible and ready to lend a hand. By keeping your marketing consistent, you’re setting yourself up for a strong start to the new year.

Tradies In Business

Nicole Cox

Whether you’re a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your host, Nicole ‘Nic’ Cox, was born into a tradie family and has first-hand experience of the gut-busting, money stress and pressures that trade businesses can place on their owners and their families! Nic strongly believes in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families’ future. She interviews guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! Nic loves a laugh and a good story, so tune in for a unique look at how to ‘get off the tools’ and break the cycle of financial hardship and stress to create the trade business you really wanted!

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