hearing from tradies

TBS140 Real Tradie Stories with Nic The Builder’s Wife
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Today’s podcast guest features Nic from popular The Builder’s Wife blog.

You’d be forgiven for thinking that blogging is kind of old hat. With literally millions of them online these days it’s somewhat hard to believe that they have any kind of impact on your marketing efforts.

The builder's wife logo

One blog that is proving the effectiveness of this strategy though is ‘Nicole The Builder’s Wife’. 

This blog has charted the journey of Nicole and her husband’s renovation of a classic ‘Queenslander’ style home in Brisbane and has directly contributed to them picking up new contracts and their decision to specialise to only renovate Queenslanders for their clients.

The beautiful PEN Y LLECHWEDD The Builder's Wife
The beautiful PEN Y LLECHWEDD

 

We talk to Nic about how the blog came about; how her and husband Adam have managed to work together successfully; what impact the blog has had on their business and what some of their big lessons have been since starting Fernbrooke Homes.

 

 

Tradies In Business

Nicole Cox

Whether you’re a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your host, Nicole ‘Nic’ Cox, was born into a tradie family and has first-hand experience of the gut-busting, money stress and pressures that trade businesses can place on their owners and their families! Nic strongly believes in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families’ future. She interviews guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! Nic loves a laugh and a good story, so tune in for a unique look at how to ‘get off the tools’ and break the cycle of financial hardship and stress to create the trade business you really wanted!

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